Privacy Policy

Last updated: December 23, 2024

Introduction

At UXAlytics AI ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with our AI-powered UX research platform.

By using our services, you agree to the collection and use of information in accordance with this policy. We will not use or share your information with anyone except as described in this Privacy Policy.

Information We Collect

Personal Information

We may collect personally identifiable information that you provide directly to us, including:

• Name, email address, and contact information
• Company name and business information
• Payment information for billing purposes
• Communications you send to us
• Information provided in forms or surveys

Usage Data

We automatically collect certain information when you visit our website or use our services:

• IP address and location information
• Browser type and version
• Pages visited and time spent on our site
• Device information and screen resolution
• Referral sources

UX Research Data

When conducting UX research on behalf of our clients, we may collect anonymized user behavior data, including:

• Click patterns and navigation behavior
• Time spent on pages or elements
• Device and browser interactions
• Heat map data and scroll behavior
• Form interaction and completion rates

All UX research data is anonymized and aggregated before analysis to protect individual user privacy.

How We Use Your Information

We use the collected information for various purposes:

• Service Delivery: To provide, maintain, and improve our AI-powered UX research services
• Communication: To respond to your inquiries, provide customer support, and send service-related notifications
• Research and Development: To analyze usage patterns and improve our algorithms and services
• Legal Compliance: To comply with legal obligations and protect our rights
• Marketing: To send promotional materials with your consent (opt-out available)

Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except in the following circumstances:

• Service Providers: We may share information with trusted third-party service providers who assist us in operating our website and conducting our business
• Legal Requirements: We may disclose information if required by law or in response to legal processes
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred
• Client Data: Aggregated, anonymized UX research data may be shared with our clients as part of our service delivery

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security audits and vulnerability assessments
• Access controls and employee training
• Secure data centers with physical security measures
• Regular backups and disaster recovery procedures

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

• Account information is retained while your account is active and for a reasonable period thereafter
• UX research data is anonymized and may be retained indefinitely for research and improvement purposes
• Communication records are retained for customer service and legal purposes

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal requirements)
• Portability: Request transfer of your data in a structured format
• Opt-out: Unsubscribe from marketing communications

To exercise these rights, please contact us using the information provided in the "Contact Us" section.

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our website and analyze usage patterns. You can control cookie settings through your browser preferences, though disabling cookies may affect website functionality.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: